Marketing and Sales Support | Triptych

TCMA Functionality You Need to Improve Your Channel Partner Experience
TCMA Functionality You Need to Improve Your Channel Partner Experience In the second and final installment of our Channel Partner Experience (PX) series, we offered several suggestions for ‘how to do PX right.’ Let’s recap our recommendations: Read Post
Your Through-Channel Marketing Automation Implementation Checklist:
Your Through-Channel Marketing Automation Implementation Checklist: Vetting a technology vendor for a new through-channel marketing automation platform? Implementation is a critical consideration, but it can be difficult to assess without knowing the ... Read Post
Channel Partner Optimization: The Key to Unlocking Enterprise Revenue
Channel Partner Optimization: The Key to Unlocking Enterprise Revenue Read Post
Channel Partner Experience – Part II: Challenges & How to Do It Right
Channel Partner Experience – Part II: Challenges & How to Do It Right Read Post
Channel Partner Experience - Part I: What is it & Why Should you Care?
Channel Partner Experience - Part I: What is it & Why Should you Care? What is channel partner experience? Channel partner experience (PX) is the perception of your brand that your partners develop throughout their interactions with you and the technology, ... Read Post
#1 Thing to Consider When Selecting a TCMA Platform - Implementation
#1 Thing to Consider When Selecting a TCMA Platform - Implementation When searching for a new software solution like through-channel marketing automation (TCMA), there are many considerations to make before selecting a provider.   Read Post
What's the Big Deal with Big Data?
What's the Big Deal with Big Data? Big Data in Marketing & Sales Not to sound like a public service announcement, but the more you know about, well, everything, the better your strategy will be. Data has long been the ... Read Post
3 Marketing & Sales Resolutions for 2022
3 Marketing & Sales Resolutions for 2022   Read Post
What's the ‘Great Resignation’ & How's it Impacting Sales & Marketing?
What's the ‘Great Resignation’ & How's it Impacting Sales & Marketing? The Great Resignation –  Although originally used to reference a potential elective workforce departure of monumental proportions, the Great Resignation is now a veritable event in which a ... Read Post
How Does TCMA Encourage Greater Channel Partner Participation?
How Does TCMA Encourage Greater Channel Partner Participation? How Does TCMA Encourage Greater Channel Partner Participation?  According to Forrester, Through-Channel Marketing Automation or TCMA is a category of channel technology that  Read Post