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Marketing and Sales Support | Triptych
TCMA Functionality You Need to Improve Your Channel Partner Experience
Posted on
April 26th, 2022
by Cameron Schulz
In the second and final installment of our Channel Partner Experience (PX) series, we offered several suggestions for ‘how to do PX right.’ Let’s recap our recommendations:
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Your Through-Channel Marketing Automation Implementation Checklist:
Posted on
March 23st, 2022
by Cameron Schulz
Vetting a technology vendor for a new through-channel marketing automation platform? Implementation is a critical consideration, but it can be difficult to assess without knowing the ...
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Channel Partner Optimization: The Key to Unlocking Enterprise Revenue
Posted on
March 8th, 2022
by Brian Karoff
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Channel Partner Experience – Part II: Challenges & How to Do It Right
Posted on
March 2nd, 2022
by Cameron Schulz
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Channel Partner Experience - Part I: What is it & Why Should you Care?
Posted on
February 18th, 2022
by Cameron Schulz
What is channel partner experience? Channel partner experience (PX) is the perception of your brand that your partners develop throughout their interactions with you and the technology, ...
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#1 Thing to Consider When Selecting a TCMA Platform - Implementation
Posted on
February 2nd, 2022
by Cameron Schulz
When searching for a new software solution like through-channel marketing automation (TCMA), there are many considerations to make before selecting a provider.
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What's the Big Deal with Big Data?
Posted on
January 19th, 2022
by Jake Gould
Big Data in Marketing & Sales Not to sound like a public service announcement, but the more you know about, well, everything, the better your strategy will be. Data has long been the ...
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3 Marketing & Sales Resolutions for 2022
Posted on
January 5th, 2022
by Cameron Schulz
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What's the ‘Great Resignation’ & How's it Impacting Sales & Marketing?
Posted on
November 11th, 2021
by Cameron Schulz
The Great Resignation – Although originally used to reference a potential elective workforce departure of monumental proportions, the Great Resignation is now a veritable event in which a ...
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How Does TCMA Encourage Greater Channel Partner Participation?
Posted on
October 19th, 2021
by Cameron Schulz
How Does TCMA Encourage Greater Channel Partner Participation? According to Forrester, Through-Channel Marketing Automation or TCMA is a category of channel technology that
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