Who are we?

We’ve seen too many inefficiencies fly under the radar and hold companies back. Our expertise in through-channel marketing and field sales support enables small marketing teams to support distributed sales forces at scale.

Healthcare Industry

Revolutionize the Way Sales and Marketing Teams Work Together

Nothing will grow your top line like a united front line.

Sales says marketing isn’t producing the content they need. Marketing believes sales isn’t utilizing the content to its full potential. Neither team can agree on a formal definition of a lead. It’s time to stop the blame game.

Break down the battle lines between sales and marketing and get your entire organization marching in the same direction.

Companies that are best-in-class at aligning marketing and sales experienced an average of 20% growth in annual revenue, compared to a 4% decline in organizations without high alignment.

Set your entire team on course for growth by aligning your organization around the strategies and activities that are proven to work with real-time business analytics. Real-time data and transparent feedback loops keep your teams aligned, accountable, and empowered to meet revenue goals.

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increase efficiency and cut costs with integration that aligns your entire organization

We’ve all experienced the sales agent ordering a $3 brochure and spending $14 to ship it last minute (and doing so 50 times). When the entire marketing supply chain is funded through different budgets, who really has ownership to drive cost efficiencies. Consider these scenarios:

  • 35% of your marketing budget is spent on non-tangible assets - otherwise known as your marketing supply chain. If the new Director of Procurement focused on optimizing the entire supply chain, think of how much more you could do.

  • Your VP of Sales just called to tell you he signed a new customer with 10,000 employees and they need personalized open enrollment materials in three weeks. Since Legal has to review all materials—and that usually takes 2-3 weeks—your choice is to pay an agency to create the materials with a rush fee, pay for overnight shipping of 10,000 kits or decline the deal. What would you do?

Clearly, providing scalable, pre-approved marketing content to sales when they need it, empowers agents to close deals faster, with less cost to your organization. With Triptych’s unique blend of marketing portal, sales portal, automation, and analytics your team has effective tools to help them work smarter—with centralized content processes that boost efficiency while cutting cost. Get the integration and intelligence that helps you see what’s being overlooked, and optimize for the greatest efficiency and ROI.

 

From the Blog

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