4 min read
Q&A: Webinar - 'How to Realign Your CX Strategy to Shifting Buying Behaviors & Preferences' [Now On-Demand]
Prior to the presentation of our now on-demand webinar, I sat down with the CVO of Triptych, and host of How to Realign...
Sales
Help advisors operate more efficiently with intelligent partner marketing that delivers customizable, compliant content instantly, in the media of their choice.
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True omnichannel solutions
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24/7 on-demand content availability
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Data-driven content customization
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Pre-approved, legally compliant content
MARKETING
Take the burden off the marketing team by scaling your marketing resources up to 10 times. Allow your team to be strategic in their marketing efforts and assist more of your advisor network, with the help of:
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Truly centralized asset management
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Data integration for pre-approved compliant messaging
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Automation to eliminate repetitive tasks
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Scalability to enable efficient personalization
Business Administration
Sales and marketing operations impact the entire organization—legal is involved with regulations that impact consumer messaging, and financial is concerned with attribution. Triptych’s channel marketing enablement delivers organization-wide coordination.
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Content automation improves time to market
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Business intelligence eliminates defective content
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Automated compliance reduces costly infractions
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Vendor agnostic integration for efficient centralization of tools
Manage Advisor Needs & Satisfy Compliance with Distributed Marketing at Scale
1,500 network advisors can’t rely on 5 marketers to deliver custom content efficiently and effectively. With Triptych, advisor support teams can work at scale using cloud-based through-channel marketing automation.
Bypassing clunky compliance approvals by offering pre-approved content keeps advisors from creating potentially damaging content. Even in advisors’ fast-paced environment, Triptych ensures every piece of content remains aligned with the highest degree of legal compliance automatically and is delivered effortlessly across your entire organization.
Empower Your Advisors
with Customizable Content
Without adequate tools and support, advisors easily become defeated by the inability to prepare for suggesting and securing deals, and marketing teams become frustrated with the inability to strategically create content.
Triptych channel marketing management gives advisors instant access to resources easily customized to fit the way they sell and speak directly to the needs of their clients. Marketers benefit from real-time data demonstrating effectiveness, so they can concentrate on creating content that sells.
learn about the features and functionality that make it possible for triptych to elevate your advisor network without straining your marketing team
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Automation to Save Time and Money
If one representative personalizes a quarterly brochure or report, the cost is a drop in the bucket. When hundreds of advisors in a large, distributed sales force do the same, suddenly the time and resources of repeatedly creating, printing, and shipping add up.
Take the weight off the advisor support team and increases efficiencies 10 to 1.Triptych’s marketing resource management stores those quarterly brochures and reports in the cloud and automatically distributes them on a subscription basis.
Partner Marketing Means Spotlighting Your Brand with the Advisors
Branding teams put a lot of thought into your organization’s image and messaging—why risk any damage to them? By providing an easy-to-use toolkit for advisors to create their own content in, you are making the content effective for your advisors without sacrificing brand.
Triptych offers your advisors the ability to customize content for their audience with on-demand assets that your team pre-approved. Whether they’re selling a specific product or the entire line, you can be confident they’re demonstrating your organization’s high standards to their clients.