Blog

Healthcare marketing trends for 2019 according to the top 5 consulting firms.
Healthcare marketing trends for 2019 according to the top 5 consulting firms. Healthcare marketing is a challenge, and it seems like the industry only gets more complicated. Massive multibillion-dollar mergers are tightening an already competitive marketplace. Health ... Read Post
Know thy enemy. Competitor research can assist even the biggest healthcare business.
Know thy enemy. Competitor research can assist even the biggest healthcare business. How crucial is understanding your competition? Read Post
Healthcare marketing techniques and strategies according to the experts
Healthcare marketing techniques and strategies according to the experts As a business leader, you’re always running short on time. To succeed in today’s fast-moving marketplace, you need to gather insights. You also need to find the time to apply them to your ... Read Post
Why you need a HIPAA-compliant CRM and how you can find the right one for your business.
Why you need a HIPAA-compliant CRM and how you can find the right one for your business. Read Post
How to help your reps personalize their sales materials in regulated industries.
How to help your reps personalize their sales materials in regulated industries. Let’s face it; there are only so many hours in the day. Your budget, knowledge, or skill set can expand, but you still only get roughly 40 hours a week to do it all. Read Post
How can you adopt marketing automation solutions that minimize the risks of HIPAA compliance?
How can you adopt marketing automation solutions that minimize the risks of HIPAA compliance? No matter what business you’re in, you’re always looking for higher revenue and faster growth. To make that happen, you need to overcome a few hurdles. One challenge is to align your staff, ... Read Post
Dig deeper into data mining and learn how it can improve your healthcare marketing
Dig deeper into data mining and learn how it can improve your healthcare marketing   Data mining is everywhere. It’s used in online stores to drill down into consumers’ transactions. In social media, companies like Facebook mine data to adjust advertising. Did you know ... Read Post
What is sales support? This little-known fact could supercharge your sales.
What is sales support? This little-known fact could supercharge your sales.   Hitting your financial goals in sales means hitting quotas. And you can’t hit quotas without a great sales team. How do you create such a winning team? Read Post
What is distributed marketing? How can you use it to boost results?
What is distributed marketing? How can you use it to boost results? The cookie cutter revolutionized cookie making. Using a cookie cutter, bakers no longer had to toil for hours carving cookie shapes. Not only did it save time and effort, but it also gave ... Read Post
What can sales leadership learn from top performers?
What can sales leadership learn from top performers? George Shinn, former owner of the Charlotte Hornets, doesn’t shy away from talking about his success. But, the multi-millionaire who bounced back from bankruptcy doesn’t take all the ... Read Post