2 min read
What are Co-Op Funds & How do They Benefit Channel Partner Programs?
What are Co-Op Funds:
Co-Op funds, also known as Marketing Development Funds (MDF), are financial resources that...
We’ve seen too many inefficiencies fly under the radar and hold companies back. Our expertise in through-channel marketing and field sales support enables small marketing teams to support distributed sales forces at scale.
Triptych's Through-Channel Marketing Automation Platform equips internal and distributed sales teams with the power and autonomy to resolve problems, make decisions, innovate and evolve without relying on leadership or incurring costly compliance infractions.
Triptych offers sales content management and channel marketing enablement all in one to increase
selling time and allow your marketing team to scale support by 10x.
With through-channel marketing automation, your partners and sales reps receive exactly what they need when they need it. From bus wraps and billboards, to direct mail and email campaigns, Triptych does it all.
We ensure your technology is being used to its’ fullest potential by working with your team to guarantee successful implementation and adoption. Triptych even seamlessly integrates with your existing CRM and ERP to reconcile traditionally fragmented systems.
Working together is often easier said than done when it comes to marketing and sales, but with Triptych your marketers can easily track content performance metrics, receive feedback from sales reps, and optimize their content library with a transparent feedback loop.
With Triptych, alignment is no longer a buzzword. Bring strategic partnership across your organization, from your sales, marketing, financial, to operations and compliance, with a single tool. Optimizing your headcount through automation, and make the most of your budget by over $500k in marketing.
“We're saving on average over 16,000 hours annually on customized content creation which attributes to more than $500k in annual marketing spend that can be used elsewhere without sacrificing sales support.”
Triptych’s marketing automation and sales enablement platform empowers your salespeople and channel partners by promptly delivering relevant assets and materials when and where they’ll make the greatest impact. From digital content to print, promotional products, and more, Triptych recommends assets with demonstrated field success certified by real-time reporting. Beyond sales enablement, Triptych provides your leaders with the actionable insight necessary to guide and support sales in delivering unique and engaging omnichannel interactions for each of their prospects.
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Jun 3, 2022 by Cameron Schulz
Co-Op funds, also known as Marketing Development Funds (MDF), are financial resources that...
Apr 26, 2022 by Cameron Schulz
In the second and final installment of our Channel Partner Experience (PX) series, we offered several suggestions for ‘
Mar 23, 2022 by Cameron Schulz
Vetting a technology vendor for a new through-channel marketing automation platform? Implementation is a critical...